.sketch-image-hover {
    transition: transform 0.3s ease;
}

.sketch-image-hover:hover {
    transform: scale(1.05);
}

.sketch-card-offset {
    right: -1.5rem;
    bottom: -1.5rem;
}

.values-orb-card__thumb {
    width: 5rem;
    height: 5rem;
    z-index: 10;
}

/* whyus v29 — woodblock print texture, glitch-flicker hero entrance, ECG heartbeat trace, hover blur/sharpen, run-in heading helper */

/* Woodblock print texture overlay — diagonal ruled lines drawn with currentColor, no literal color values */
.whyus-woodcut__texture {
    position: relative;
    isolation: isolate;
}

.whyus-woodcut__texture::before {
    content: "";
    position: absolute;
    inset: 0;
    z-index: 0;
    pointer-events: none;
    background-image: repeating-linear-gradient(118deg, currentColor 0, currentColor 1px, transparent 1px, transparent 7px);
    opacity: 0.05;
}

/* Glitch-flicker entrance on the hero card — brief opacity/position jitter settling to stable */
.whyus-woodcut__hero {
    animation: whyus-woodcut-glitch 700ms steps(1, end) both;
}

@keyframes whyus-woodcut-glitch {
    0% { opacity: 0; transform: translate(0, 0); }
    12% { opacity: 1; transform: translate(-3px, 2px); }
    24% { opacity: 0.6; transform: translate(3px, -2px); }
    36% { opacity: 1; transform: translate(-2px, 0); }
    48% { opacity: 0.75; transform: translate(2px, 1px); }
    62% { opacity: 1; transform: translate(-1px, -1px); }
    78% { opacity: 0.9; transform: translate(1px, 0); }
    100% { opacity: 1; transform: translate(0, 0); }
}

/* ECG heartbeat trace — draws in via stroke-dash, then loops softly (no BS/TW animation utility) */
.whyus-woodcut__ecg-path {
    stroke-dasharray: 500;
    stroke-dashoffset: 500;
    animation: whyus-woodcut-ecg-draw 3.4s ease-in-out infinite;
}

@keyframes whyus-woodcut-ecg-draw {
    0% { stroke-dashoffset: 500; }
    55% { stroke-dashoffset: 0; }
    100% { stroke-dashoffset: -500; }
}

/* Card hover — background shape blurs out while foreground content sharpens/scales up */
.whyus-woodcut__card-decor {
    filter: blur(2px);
    transition: filter 300ms ease;
}

.whyus-woodcut__card-fg {
    transition: transform 250ms ease;
}

.whyus-woodcut__card:hover .whyus-woodcut__card-decor {
    filter: blur(0);
}

.whyus-woodcut__card:hover .whyus-woodcut__card-fg {
    transform: scale(1.05);
}

/* Run-in heading — keeps the h2 riding the paragraph's baseline so it reads as one flow */
.whyus-woodcut__runin-heading {
    margin: 0;
    vertical-align: baseline;
}

@media (prefers-reduced-motion: reduce) {
    .whyus-woodcut__hero,
    .whyus-woodcut__ecg-path,
    .whyus-woodcut__card-decor,
    .whyus-woodcut__card-fg {
        animation: none;
        transition: none;
    }
}


.conversion-boost__section {
    padding-top: 6rem;
    padding-bottom: 6rem;
}

@keyframes conversion-boost-highlight-throb-track {
    0%, 100% { opacity: 1; }
    50%       { opacity: .5; }
}
.conversion-boost__highlight--throb {
    animation: conversion-boost-highlight-throb-track 2s cubic-bezier(.4,0,.6,1) infinite;
}

.conversion-boost__jump--rise:hover { transform: scale(1.05); transition: transform .2s ease; }